PROGRAMMATIC SPECIALIST

Settore

ICT & Telco

Azienda

Our Client is a Media and Communication Company

Descrizione

The Programmatic Manager will be responsible for managing all programmatically bought advertising campaigns across display, video, and mobile channels.
Management of programmatic prospecting and retargeting campaigns across display, video and mobile to meet agreed KPIs including CPA, CPcV, viewability and unique reach through proactive optimisation, reporting on performance and provision of insights to the business
To build and manage the audience modelling strategy utilising the data management platform (DMP) to enable online targeting of high value users and the creation of ''lookalike'' prospecting campaigns
To understand funnel conversion rates, identify channel effectiveness and distribute budget accordingly
To manage the relationships with any 3rd party DSPs or programmatic agencies via self-service and managed-service
Maintain strong working relationships with the sales, product, and ad ops teams, keeping them apprised of any issues or anomalies that impact business
To provide technical support when required - i.e troubleshooting, tag sufficiency, trafficking, pixel implementation
Skills and Capabilities

Essential

Relevant experience within digital advertising
Experience working on programmatic media buying campaigns, and a proven record of success in optimising programmatic campaigns across various DSPs
Experience working with ad serving technologies
Experience of implementation and monitoring of digital ad trafficking including request/receipt of advertising creative, creative testing, creative upload, applying rich media templates/rules, prioritisation and targeting, 3rd party reporting verification/validation, auditing of targeting for both global and local campaigns
Experience with tag management platforms (GTM & Signal)
Experience with data management platforms (DMPs BlueKai, Krux)
Experience working with mobile measurement platforms (AppsFlyer/Adjust/Tune)
Possess the ability to work effectively in a highly complex, diverse, changing environment
Self-motivated and capable of working independently as well as part of a busy global team
Being proactive and committed, continually focused on achieving positive results
Excellent communication and presentation skills
Excellent numeric skills and attention to detail
Advanced Excel skills
Fluent in English

Luogo di lavoro:

Roma

Disponibilità:

Assunzione diretta

Tipologia:

Full Time

Data pubblicazione:

19/02/2018

Codice annuncio:

500205811

Visualizzazioni annuncio:

1

Nome filiale:

IT & DIGITAL - EXPERIS MI

Numero di candidati ricercati:

1
NOTE LEGALI:
Experis è una compagnia eticamente responsabile. Il servizio è gratuito. I candidati ambosessi (L.903/77 - D.Lgs. n.198/2006) sono invitati a leggere l'informativa Privacy su www.experis.it Aut. Min. Prot. N. 1116 - SG - del 26/11/04.
Il titolare della registrazione e/o candidatura dichiara di essere a conoscenza delle sanzioni penali previste in caso di dichiarazioni mendaci o contenenti dati non più rispondenti a verità come previsto dal D.P.R. nº445 del 28.12.2000

PROGRAMMATIC SPECIALIST

Roma
Assunzione diretta
Full Time
19/02/2018
500205811
1
IT & DIGITAL - EXPERIS MI
1

Settore

ICT & Telco

Azienda

Our Client is a Media and Communication Company

Descrizione

The Programmatic Manager will be responsible for managing all programmatically bought advertising campaigns across display, video, and mobile channels.
Management of programmatic prospecting and retargeting campaigns across display, video and mobile to meet agreed KPIs including CPA, CPcV, viewability and unique reach through proactive optimisation, reporting on performance and provision of insights to the business
To build and manage the audience modelling strategy utilising the data management platform (DMP) to enable online targeting of high value users and the creation of ''lookalike'' prospecting campaigns
To understand funnel conversion rates, identify channel effectiveness and distribute budget accordingly
To manage the relationships with any 3rd party DSPs or programmatic agencies via self-service and managed-service
Maintain strong working relationships with the sales, product, and ad ops teams, keeping them apprised of any issues or anomalies that impact business
To provide technical support when required - i.e troubleshooting, tag sufficiency, trafficking, pixel implementation
Skills and Capabilities

Essential

Relevant experience within digital advertising
Experience working on programmatic media buying campaigns, and a proven record of success in optimising programmatic campaigns across various DSPs
Experience working with ad serving technologies
Experience of implementation and monitoring of digital ad trafficking including request/receipt of advertising creative, creative testing, creative upload, applying rich media templates/rules, prioritisation and targeting, 3rd party reporting verification/validation, auditing of targeting for both global and local campaigns
Experience with tag management platforms (GTM & Signal)
Experience with data management platforms (DMPs BlueKai, Krux)
Experience working with mobile measurement platforms (AppsFlyer/Adjust/Tune)
Possess the ability to work effectively in a highly complex, diverse, changing environment
Self-motivated and capable of working independently as well as part of a busy global team
Being proactive and committed, continually focused on achieving positive results
Excellent communication and presentation skills
Excellent numeric skills and attention to detail
Advanced Excel skills
Fluent in English
NOTE LEGALI:
Experis è una compagnia eticamente responsabile. Il servizio è gratuito. I candidati ambosessi (L.903/77 - D.Lgs. n.198/2006) sono invitati a leggere l'informativa Privacy su www.experis.it Aut. Min. Prot. N. 1116 - SG - del 26/11/04.
Il titolare della registrazione e/o candidatura dichiara di essere a conoscenza delle sanzioni penali previste in caso di dichiarazioni mendaci o contenenti dati non più rispondenti a verità come previsto dal D.P.R. nº445 del 28.12.2000